In Summer 2001, Mini launched its "Is it love?" campaign, and Volkmar began his career at Jung von Matt in Hamburg. The "Is it love?" campaign by Mini is legendary. As part of this campaign, these advertisements were created. They are from a time when car advertisements were still funny and everyone still knew who Speedy Gonzales was.
„An idea is a thought. It's a thought that holds more than you think it does when you receive it. But in that first moment there is a spark.“
David Lynch