The Down-Syndrom-Festival takes place once a year at the Theater an der Josefstadt. It is a theater event with the aim of promoting inclusivity in the arts. In this campaign, the focus is not on highlighting the uniqueness of the festival, which includes artists with Down syndrome, as it would be contradictory. Instead, the corporate design and campaign emphasize the artistic content and the pure essence of inclusion.

„An idea is a thought. It's a thought that holds more than you think it does when you receive it. But in that first moment there is a spark.“
David Lynch

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