Caritas Austria is a social assistance and service organization of the Roman Catholic Church and a member of Caritas Internationalis, founded in 1903. Caritas carries out relief projects in many regions of the world. This campaign is for Afrika, Senegal. The campaign plays with the claim of Caritas, which is "Caritas and you." We simply turn the claim into a question. “What about you?”.
„An idea is a thought. It's a thought that holds more than you think it does when you receive it. But in that first moment there is a spark.“
David Lynch